All use cases

Quicklog for SaaS Founders

Stay connected to your product without constantly checking dashboards. See signups, payments, and churn as they happen.

The founder's visibility problem

As a founder, you want to know what is happening in your product. Not tomorrow's analytics report. Not a weekly summary. Right now. Is that big prospect signing up? Did the payment go through? Are users actually using the new feature you shipped?

The tools exist to answer these questions, but they are scattered. Stripe for payments. Your database for signups. Analytics for usage. By the time you check all of them, the moment has passed. And if you are in a meeting or on a call, you miss it entirely.

You could set up Slack alerts, but they get noisy fast. Important events get buried between routine ones. You end up muting the channel, and now you are back to checking dashboards.

One stream for everything that matters

Quicklog gives you a single, real-time view of your product's activity. Signups flow into the signups channel. Payments into payments. Cancellations into cancellations. You see them as they happen, organized the way you think about your business.

Keep the dashboard open on a second monitor or check it on your phone between meetings. When something important happens, you will know. Click any event to see the full context: who signed up, which plan they chose, where they came from.

Your whole team sees the same stream. When a big customer upgrades, everyone knows. When churn spikes, everyone sees it. No more "can you check the database?" conversations.

What founders typically track

Signups

See every new user as they join. Know immediately if a marketing campaign is working or if a mention on Twitter is driving traffic.

Payments & Upgrades

Watch revenue come in. See who is upgrading, which plans are popular, and celebrate wins with your team in real-time.

Cancellations

Spot churn as it happens. See the cancellation reason, the user's history, and decide if it is worth reaching out.

Simple to set up

Add a few lines where your key events happen. Here is what tracking a new signup looks like:

Track a signup
await quicklog.track({
  channel: "signups",
  event: "user.signed-up",
  description: `${user.name} just signed up`,
  user: {
    id: user.id,
    email: user.email,
    name: user.name
  },
  metadata: {
    plan: user.plan,
    source: user.referralSource
  }
})

Stay connected to your product

Start tracking events in minutes. See them appear in your dashboard instantly.